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After a few months in beta, Skype‘s video messaging feature is now available to all users via the Windows 8, Windows Desktop, iPhone, Mac, Android, and BlackBerry platforms. Video calling has been available for a while but the new update gives subscribers the ability to record a short message (up to three minutes) and send it to friends, family or work colleagues. Skype say that you can record, send and receive as many messages as you want – and the best part is that it’s completely free of charge. If contacts are offline, they’ll be able to view your video message as soon as they sign into their Skype account. Skype for Windows and Windows Phone users will receive the video messages via a link that they can view online.

With Skype users spending 2 Billion minutes per day connecting to each other, the Microsoft owned application has replaced now replaced Microsoft Messenger in every country except China. Skype has released a video about the new features which you can watch here:

SEE ALSO: Facebook Video Chat Now A Reality With Skype-Powered Facebook Video Calling

Article source: http://www.reelseo.com/skype-video-messages/

Ana Spencer
Email | Web

Follow ApplenMicro:

Article source: http://www.sbwire.com/press-releases/mike-filsaime-and-andy-jenkins-team-up-to-change-the-video-marketing-world-267146.htm

So, you want to go to ReelSEO’s 2013 Video Marketing Summit taking place in San Francisco on July 25-26?  You like to procrastinate, and you go to buy tickets a couple of days before the event and find out…if you could have just made this decision earlier, you could have saved some money.  The Early Bird special which gives you up to $200 OFF the summit ends on Monday, June 24, at midnight.

You can register at a special rate for both the workshop and/or the summit by clicking here.  Full details about the Video Marketing Summit can be found at the official website.

Reserve Your Spot Today Save!

Don’t Miss Out on the 2013 Video Marketing Summit Savings

The information you’ll be getting at the Summit is going to be extremely valuable.

When you look at this roster of speakers (a roster that includes Suzie Reider from YouTube, Brendan Gahan from Fullscreen, Jim Louderback from Revision3, our friend Greg Jarboe, and ReelSEO founder Mark Robertson), and the topics they’ll be covering, anyone who makes video a part of their marketing campaigns should have interest in what they have to say.

It pays to register early, and there’s one more week (’til June 24 at 12am PST) to get $200 OFF!

Reserve Your Spot Today Save!

Article source: http://www.reelseo.com/summit-early-bird/

Yesterday was Father’s Day, so I was tempted to do a roundup of my favorite videos about dads.  But, Carla Marshall had already done that in “Father’s Day Videos To Make You Laugh, Cry And Wince.”  And, as Jack Neff of Advertising Age noted over the weekend, “A survey released from the National Retail Federation earlier this month found people plan to pay $119.84 on average on Father’s Day gifts this year compared with $168.94 for moms on Mother’s Day. So, dads come up $49 behind, a gap that widened from $35 last year, thanks to a big 11% jump in planned Mother’s Day spending vs. 2% for dads.”

And let’s face it: the “Power of Dad | Oral-B” video isn’t likely to narrow the gap, since an Oral-B electric toothbrush costs between $11.64 and $94.99 at Amazon.com.

SEE ALSO: The State of Automotive Marketing in Social Video: New Report Sees Huge Opportunity for Auto Marketers

Besides, my dad was the director of marketing at Oldsmobile back in the late 1980s. (If you’re over 35, you might remember his classic ad campaign, which proclaimed, “This is not your father’s Oldsmobile.”)

So, we wouldn’t have talked about electric toothbrushes on Father’s Day. We would have talked about marketing cars with social videos. Almost 20 years before YouTube was launched, my dad was creating funny videos for Oldsmobile dealer group conferences, like Salesbusters (1986).

Robert B. Jarboe (center) in Salesbusters (1986).

And, as an automotive marketer, he would have been fascinated by the data and recommendations in the Unruly white paper, “Stuck in First Gear? The State of Automobile Marketing in Social Video.”

The white paper was released seven months ago, so we would have discussed whether anyone at General Motors had even read it yet. I would have argued that the marketing team at Chevrolet already had, the new one at Cadillac might have, and the laggards at Buick still hadn’t. And my father would have chuckled, because it often seemed that Olds competed more directly with Buick than with other automobile marques.

But, instead of just agreeing with me or playing devil’s advocate, my dad would have asked me why I had come to that conclusion. It’s one of the things about him that I’ve really missed since he passed away nine years ago.

I would have started with the YouTube Top 100 Most Subscribed Autos Vehicles Channels List on VidStatsX and pointed out that Chevrolet’s channel has 197,291 subscribers and 49,608,913 views, the Cadillac channel has 70,453 subscribers and 8,922,698 video views, and WELCOME TO THE BUICK CHANNEL has only 3,771 subscribers and 1,980,556 views.

Then, I would have gone to the Channel Statistics for Chevrolet’s Channel on Socialbakers and observed that subscribers had grown from 117,432 six months ago on Dec. 28, 2012, to 197,172 on June 15, 2013. However, I would have been puzzled that the uploaded video views on Chevrolet’s channel had dropped from 77,700,430 on Mar. 3, 2013, to 42,054,946 on Mar. 16.

According to Socialbakers, subscribers to the Cadillac channel had increased from 58,783 on Dec. 29, 2012, to 70,442 on June 16, 2013. And I would have been just as puzzled that uploaded video views on the Cadillac channel had also dropped from 11,566,820 on Mar, 4, 2012, to 8,101,199 on Mar. 30.

And according to Socialbakers, subscribers to the WELCOME TO THE BUICK CHANNEL had increased from 3,072 on Dec. 29, 2012, to 3,772 on June 16, 2013. And, just like its sister divisions, uploaded video views on the WELCOME TO THE BUICK CHANNEL had dropped from 7,024,347 on Mar. 4, 2013, to 1,805,449 on Mar. 17.

So, what happened to the view counts?

Well, it may have been caused by changes in how YouTube counts video views.  In the past, YouTube would count all the views of all the videos on a channel, even for videos that may have been deleted or made private. To make this “less confusing to viewers,” they transitioned earlier this year to only displaying the total views of videos that are publicly available on a channel. So if a brand had deleted videos or made them private or unlisted, those views were removed from its channel total.

So, the Socialbakers data probably tells us more about the challenges of using “views” to measure success on YouTube than it does about which auto marketers “get” social video.

Finally, I would have gone to Unruly’s Viral Video Chart of the Top 100 Videos for the past 365 days in the Motors category. And the only viral video on the chart from GM is “OK Go – Needing/Getting – Official Video,” which was published on Feb. 5, 2012.

The music video from OK Go was made in partnership with Chevrolet 18 months ago for Super Bowl 2012.

Since “OK Go – This Too Shall Pass – Rube Goldberg Machine version – Official,” “OK Go – White Knuckles – Official Video,” and “OK Go – Here It Goes Again” also went viral, this indicates that OK Go may know how to get their content shared on Facebook, Twitter, and blogs again and again.

However, Chevy hasn’t been able to place another video into the Top 100 Videos for the past 365 days in the Motors category. So, this indicates their marketing team may still be struggling to find the formula for repeating their initial success.

Why should marketers at Chevrolet, Buick, or Cadillac care?

Well, according to the Unruly white paper, Chevy saw purchase intent double for consumers who were exposed to the brand’s social video compared to a non-exposed control group. Oh, and a third of those viewers said they were likely to purchase a Chevrolet car in the future and 4% claimed they visited a showroom after seeing the video.

So, finding the formula for making their video content contagious is a big deal. And it’s become an even bigger deal now that YouTube is getting more than a billion unique visitors every month, which is the equivalent of roughly nine or 10 Super Bowl audiences.

Now, that would have been an exhilarating conversation to have had with my dad on Father’s Day. I really miss him, our conversations about marketing cars, and his funny videos.

Article source: http://www.reelseo.com/gm-stuck-gear-state-marketing-cars-social-video/

Yesterday was Father’s Day, so I was tempted to do a roundup of my favorite videos about dads.  But, Carla Marshall had already done that in “Father’s Day Videos To Make You Laugh, Cry And Wince.”  And, as Jack Neff of Advertising Age noted over the weekend, “A survey released from the National Retail Federation earlier this month found people plan to pay $119.84 on average on Father’s Day gifts this year compared with $168.94 for moms on Mother’s Day. So, dads come up $49 behind, a gap that widened from $35 last year, thanks to a big 11% jump in planned Mother’s Day spending vs. 2% for dads.”

And let’s face it: the “Power of Dad | Oral-B” video isn’t likely to narrow the gap, since an Oral-B electric toothbrush costs between $11.64 and $94.99 at Amazon.com.

SEE ALSO: The State of Automotive Marketing in Social Video: New Report Sees Huge Opportunity for Auto Marketers

Besides, my dad was the director of marketing at Oldsmobile back in the late 1980s. (If you’re over 35, you might remember his classic ad campaign, which proclaimed, “This is not your father’s Oldsmobile.”)

So, we wouldn’t have talked about electric toothbrushes on Father’s Day. We would have talked about marketing cars with social videos. Almost 20 years before YouTube was launched, my dad was creating funny videos for Oldsmobile dealer group conferences, like Salesbusters (1986).

Robert B. Jarboe (center) in Salesbusters (1986).

And, as an automotive marketer, he would have been fascinated by the data and recommendations in the Unruly white paper, “Stuck in First Gear? The State of Automobile Marketing in Social Video.”

The white paper was released seven months ago, so we would have discussed whether anyone at General Motors had even read it yet. I would have argued that the marketing team at Chevrolet already had, the new one at Cadillac might have, and the laggards at Buick still hadn’t. And my father would have chuckled, because it often seemed that Olds competed more directly with Buick than with other automobile marques.

But, instead of just agreeing with me or playing devil’s advocate, my dad would have asked me why I had come to that conclusion. It’s one of the things about him that I’ve really missed since he passed away nine years ago.

I would have started with the YouTube Top 100 Most Subscribed Autos Vehicles Channels List on VidStatsX and pointed out that Chevrolet’s channel has 197,291 subscribers and 49,608,913 views, the Cadillac channel has 70,453 subscribers and 8,922,698 video views, and WELCOME TO THE BUICK CHANNEL has only 3,771 subscribers and 1,980,556 views.

Then, I would have gone to the Channel Statistics for Chevrolet’s Channel on Socialbakers and observed that subscribers had grown from 117,432 six months ago on Dec. 28, 2012, to 197,172 on June 15, 2013. However, I would have been puzzled that the uploaded video views on Chevrolet’s channel had dropped from 77,700,430 on Mar. 3, 2013, to 42,054,946 on Mar. 16.

According to Socialbakers, subscribers to the Cadillac channel had increased from 58,783 on Dec. 29, 2012, to 70,442 on June 16, 2013. And I would have been just as puzzled that uploaded video views on the Cadillac channel had also dropped from 11,566,820 on Mar, 4, 2012, to 8,101,199 on Mar. 30.

And according to Socialbakers, subscribers to the WELCOME TO THE BUICK CHANNEL had increased from 3,072 on Dec. 29, 2012, to 3,772 on June 16, 2013. And, just like its sister divisions, uploaded video views on the WELCOME TO THE BUICK CHANNEL had dropped from 7,024,347 on Mar. 4, 2013, to 1,805,449 on Mar. 17.

So, what happened to the view counts?

Well, it may have been caused by changes in how YouTube counts video views.  In the past, YouTube would count all the views of all the videos on a channel, even for videos that may have been deleted or made private. To make this “less confusing to viewers,” they transitioned earlier this year to only displaying the total views of videos that are publicly available on a channel. So if a brand had deleted videos or made them private or unlisted, those views were removed from its channel total.

So, the Socialbakers data probably tells us more about the challenges of using “views” to measure success on YouTube than it does about which auto marketers “get” social video.

Finally, I would have gone to Unruly’s Viral Video Chart of the Top 100 Videos for the past 365 days in the Motors category. And the only viral video on the chart from GM is “OK Go – Needing/Getting – Official Video,” which was published on Feb. 5, 2012.

The music video from OK Go was made in partnership with Chevrolet 18 months ago for Super Bowl 2012.

Since “OK Go – This Too Shall Pass – Rube Goldberg Machine version – Official,” “OK Go – White Knuckles – Official Video,” and “OK Go – Here It Goes Again” also went viral, this indicates that OK Go may know how to get their content shared on Facebook, Twitter, and blogs again and again.

However, Chevy hasn’t been able to place another video into the Top 100 Videos for the past 365 days in the Motors category. So, this indicates their marketing team may still be struggling to find the formula for repeating their initial success.

Why should marketers at Chevrolet, Buick, or Cadillac care?

Well, according to the Unruly white paper, Chevy saw purchase intent double for consumers who were exposed to the brand’s social video compared to a non-exposed control group. Oh, and a third of those viewers said they were likely to purchase a Chevrolet car in the future and 4% claimed they visited a showroom after seeing the video.

So, finding the formula for making their video content contagious is a big deal. And it’s become an even bigger deal now that YouTube is getting more than a billion unique visitors every month, which is the equivalent of roughly nine or 10 Super Bowl audiences.

Now, that would have been an exhilarating conversation to have had with my dad on Father’s Day. I really miss him, our conversations about marketing cars, and his funny videos.

Article source: http://www.reelseo.com/gm-stuck-gear-state-marketing-cars-social-video/

Las Vegas, Nevada (PRWEB) June 17, 2013

In today’s fast-paced business climate, information about a product or service can be captured in the blink of an eye due in part to the ever evolving internet. The internet has changed forever the way the majority of the world acquires information on a product and service, entertainment and transacts business. Customers look for and get what they want in minutes. So… how do companies stay at the forefront of consumer appeal? According to Russ Chiasson, VP of Sales for Your Vision Marketing Group, “Businesses that continue to maintain profitability are doing so by embracing innovative, cost efficient technology to respond to this evolution in consumer buying trends.

Over the last 10 years, the internet has advanced rapidly as a dynamic force in moving products and services to end users. Not only has it become an important marketing tool, it has also dramatically changed the marketing equation. Understanding and acting on these changes is crucial if a business plan revolves around harnessing the power of the internet to capture the loyalty of customers, and take your brand to a whole new dimension.

In the last five years, the rapid advancement of worldwide “mass communication systems” has been no less than “Mind Boggling.” The advent and perfection of the IPhone/Smart Phone, HD-Video, IPads, and Video-Based Websites are the mechanisms that are forcing this advancement. And of course, how can we forget “You Tube” as-well-as the emergence of a 7-year old debt-free company called Talk FusionTM. They are inspiring millions worldwide on a daily basis to visually connect with friends, loved ones and the ever evolving business world to utilize video communication tools that transforms boring black white text to eye-catching Full Living Video Color!

From Black White to Full Living Video Color.

With consumers now firmly in the driver’s seat in terms of their calculated buying habits, businesses must find a way to earn their trust first- then convince them that they want a business relationship. Within the context of today’s competitive business arena, it is imperative to use cost effective state-of-the-art methods to visually connect with consumers to earn that trust. “As a business owner, it is essential to be open to new technology that will “reach out and touch” potential customers about why they want to purchase your brand versus another. A live visual approach immediately captures consumers’ attention and adds a whole new 3D-like dimension to the old way of just reading black and white content stated David Lewis, Director of Marketing for Your Vision Marketing Group.”

The buying public is much savvier then the consumer of yesteryear and demand to have immediate access to information. The internet endows consumers with a heightened ability to anonymously initiate contact with a company to educate themselves about its products or decide to make a purchase from the convenience of their homes and/or the emerging usage of mobile devices. They control the option of contacting a company 24/7 rather than precisely during pre-determined “store hours.” Customers now routinely expect access to a company’s product catalog at their own convenience. Internet search engines and directories that expedite the consumers’ craving to locate the selected information and products in which they are interested in are now at the forefront, i.e. Google, Bing, etc.

Old School Experience Need Not Apply

Traditional advertising and marketing techniques are no longer reaping the same benefits. Whether one owns a traditional store-front or operates a home business, one must find ways to “Wow” consumers to become perspective buyers. In comparison to traditional forms of marketing that are becoming less and less effective such as newspaper, television, magazines, direct mail and cold calling, these techniques no longer assimilate well with the powerful medium of the Internet. Now its video emails, video newsletters, video auto responders, live broadcasting and social media that drive home a brand with real live visual impact. Now the elusive promise of, ‘Seeing is Believing,’ can really be delivered!

Proactive vs. Reactive Marketing

Waiting for the phone to ring or have a potential buying customers walk through doors today- is considered an old school (reactive marketing) method of moving goods and services to the end user. We say this because with reactive marketing, consumers will only buy fif the idea to buy a particular brand happens to come across their minds. For example: You are thirsty for a…..? What comes to mind? Coke, Pepsi, Mountain Dew, water, etc. It’s the visual sub-conscious mind that takes over from that point. Successful marketers understand that the idea needs to be planted into the consumers mind (proactive marketing) whereby they want to seek you out to purchase your brand. And business owners need to utilize the most cost effective way possible to maximize the bang for your advertising buck! This can be accomplished through a complete array of video communication services offered through Your Vision Marketing Group. Their motto says it all… “Bring us your vision… we’ll bring it to life!”

The notable distinction the internet has made on the marketing world is that in order to compete… one has to be different. There are so many competitors vying for the same customers that to win one must now be priced right, as-well-as, give the highest grade of service, and let’s not forget about educating customers. Gathering a list of potential clients where one can reach out through video email and social media or where they subscribe to a video newsletter or meet on a video conference creates opportunities to build long lasting business relationships. The bottom line is…more net dollars in the pocket as well as powerful and compelling word of mouth referral marketing.

Total Global Domination

By 2015, it is projected by Cisco Systems that 90% of all Global Internet traffic will be video-based. This means that every person and business anywhere in the world will be looking for a video solution, and Your Vision Marketing Groups benchmark Video Communications Suite offers exactly what everyone needs- video communication products that are fun, easy-to-use, and for a little more than one dollar per day- very affordable as well as being a tremendous value in comparison to the cost associated with other forms of advertising. For more information on how you can implement a whole new dimension to marketing a brand, more details can be obtained by clicking here.

PDF


Print

Article source: http://www.prweb.com/releases/2013/6/prweb10836540.htm

Las Vegas, Nevada (PRWEB) June 17, 2013

In today’s fast-paced business climate, information about a product or service can be captured in the blink of an eye due in part to the ever evolving internet. The internet has changed forever the way the majority of the world acquires information on a product and service, entertainment and transacts business. Customers look for and get what they want in minutes. So… how do companies stay at the forefront of consumer appeal? According to Russ Chiasson, VP of Sales for Your Vision Marketing Group, “Businesses that continue to maintain profitability are doing so by embracing innovative, cost efficient technology to respond to this evolution in consumer buying trends.

Over the last 10 years, the internet has advanced rapidly as a dynamic force in moving products and services to end users. Not only has it become an important marketing tool, it has also dramatically changed the marketing equation. Understanding and acting on these changes is crucial if a business plan revolves around harnessing the power of the internet to capture the loyalty of customers, and take your brand to a whole new dimension.

In the last five years, the rapid advancement of worldwide “mass communication systems” has been no less than “Mind Boggling.” The advent and perfection of the IPhone/Smart Phone, HD-Video, IPads, and Video-Based Websites are the mechanisms that are forcing this advancement. And of course, how can we forget “You Tube” as-well-as the emergence of a 7-year old debt-free company called Talk FusionTM. They are inspiring millions worldwide on a daily basis to visually connect with friends, loved ones and the ever evolving business world to utilize video communication tools that transforms boring black white text to eye-catching Full Living Video Color!

From Black White to Full Living Video Color.

With consumers now firmly in the driver’s seat in terms of their calculated buying habits, businesses must find a way to earn their trust first- then convince them that they want a business relationship. Within the context of today’s competitive business arena, it is imperative to use cost effective state-of-the-art methods to visually connect with consumers to earn that trust. “As a business owner, it is essential to be open to new technology that will “reach out and touch” potential customers about why they want to purchase your brand versus another. A live visual approach immediately captures consumers’ attention and adds a whole new 3D-like dimension to the old way of just reading black and white content stated David Lewis, Director of Marketing for Your Vision Marketing Group.”

The buying public is much savvier then the consumer of yesteryear and demand to have immediate access to information. The internet endows consumers with a heightened ability to anonymously initiate contact with a company to educate themselves about its products or decide to make a purchase from the convenience of their homes and/or the emerging usage of mobile devices. They control the option of contacting a company 24/7 rather than precisely during pre-determined “store hours.” Customers now routinely expect access to a company’s product catalog at their own convenience. Internet search engines and directories that expedite the consumers’ craving to locate the selected information and products in which they are interested in are now at the forefront, i.e. Google, Bing, etc.

Old School Experience Need Not Apply

Traditional advertising and marketing techniques are no longer reaping the same benefits. Whether one owns a traditional store-front or operates a home business, one must find ways to “Wow” consumers to become perspective buyers. In comparison to traditional forms of marketing that are becoming less and less effective such as newspaper, television, magazines, direct mail and cold calling, these techniques no longer assimilate well with the powerful medium of the Internet. Now its video emails, video newsletters, video auto responders, live broadcasting and social media that drive home a brand with real live visual impact. Now the elusive promise of, ‘Seeing is Believing,’ can really be delivered!

Proactive vs. Reactive Marketing

Waiting for the phone to ring or have a potential buying customers walk through doors today- is considered an old school (reactive marketing) method of moving goods and services to the end user. We say this because with reactive marketing, consumers will only buy fif the idea to buy a particular brand happens to come across their minds. For example: You are thirsty for a…..? What comes to mind? Coke, Pepsi, Mountain Dew, water, etc. It’s the visual sub-conscious mind that takes over from that point. Successful marketers understand that the idea needs to be planted into the consumers mind (proactive marketing) whereby they want to seek you out to purchase your brand. And business owners need to utilize the most cost effective way possible to maximize the bang for your advertising buck! This can be accomplished through a complete array of video communication services offered through Your Vision Marketing Group. Their motto says it all… “Bring us your vision… we’ll bring it to life!”

The notable distinction the internet has made on the marketing world is that in order to compete… one has to be different. There are so many competitors vying for the same customers that to win one must now be priced right, as-well-as, give the highest grade of service, and let’s not forget about educating customers. Gathering a list of potential clients where one can reach out through video email and social media or where they subscribe to a video newsletter or meet on a video conference creates opportunities to build long lasting business relationships. The bottom line is…more net dollars in the pocket as well as powerful and compelling word of mouth referral marketing.

Total Global Domination

By 2015, it is projected by Cisco Systems that 90% of all Global Internet traffic will be video-based. This means that every person and business anywhere in the world will be looking for a video solution, and Your Vision Marketing Groups benchmark Video Communications Suite offers exactly what everyone needs- video communication products that are fun, easy-to-use, and for a little more than one dollar per day- very affordable as well as being a tremendous value in comparison to the cost associated with other forms of advertising. For more information on how you can implement a whole new dimension to marketing a brand, more details can be obtained by clicking here.

PDF


Print

Article source: http://www.prweb.com/releases/2013/6/prweb10836540.htm

When you need someone to represent the best interest of your business in negotiations call Hopeton Hewett of Intellectual Expansionist Marketing. 402-547-7883

in order to make a standing impact on the world he would have to become an inspirational public figure and to reach this goal he’d have to become his own publicist.

Atlanta, GA (PRWEB) June 16, 2013

As an Omaha area publicist, Hopeton Hewett’s life is all but ordinary. Owning the best SEO service in the city, Mr. Hewett has been on a path to greatness since 2013 began. Starting his journey in the end of 2012, Mr. Hewett started designing websites to pass the time after his grandfather’s death. After learning how to use the craft to market, he went on to expand his abilities into:

Graphic Design

Video Marketing

Online Advertising

Search Engine Optimization

Social Media Marketing

Content Writing

Getting off to a rough start in 2013, Mr. Hewett started his online marketing business Intellectual Expansionist Marketing. Using all the skills that he acquired through out the passing year, he joined them together to become a communication and digital content strategist. Utilizing what he’d learned by promoting his carpet cleaning website, the owner of Intellectual Expansionist Marketing learned to craft publicity and online advertising campaigns. Looking towards the future, Mr. Hewett realized that to make a standing impact on the world he would have to become an inspirational figure and to reach his goals, he’d have to become his own publicist.

Becoming his own public relations and business representative, Hopeton realized he displays a unique talent by being able to communicating with people. No matter who he talks to, he can identify and communicate with any one regardless of race, color, background or creed. Mr. Hewett has used this ability to promote and sell the services of Intellectual Expansionist Marketing and thinks it’s time to start helping other business owners by offering representation. The owner of Intellectual Expansionist Marketing is some what of a social chameleon but knows how to listen and can talk to anyone about anything. This is why Mr. Hewett is the perfect candidate to fight for the best interests of any business.

“I realized early on that I’m not an individual person but all individuals inside a person,” says Mr. Hewett. He continues by saying: “The best way to describe it is I become what I need to succeed at business and I’m ready to help others do the same.”

Mr. Hewett will be promoting his new business representation services through blogging, social media and online advertising. Every situation is different so to receive a quote on business representation services potential customers should call Mr. Hewett at 402-547-7883 or visit the Intellectual Expansionist Marketing website for more details.

About Intellectual Expansionist Marketing and Advertising:

Owned by professional multimedia marketer Hopeton Hewett Intellectual Expansionist Marketing and Advertising is an online promotional service, providing SEO, SEM, digital advertising and online marketing to their clients that generate real results.

Contact: Hopeton Hewett

Phone: 1-402-547-7883

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Article source: http://www.prweb.com/releases/publicist-services-pr-seo/business-representation/prweb10838975.htm

Video Marketing is one of the most effective strategies available for advertising. However, with each video you produce it is important that you specify that the video is from your company. As a business owner you need to own your videos. When you add a logo to video content, you can accomplish this. Here are several reasons why to add a logo to video and how it’s a crucial element for reaching your marketing goals.

Build Your Name Faster

It can take time to make your company known, but one way to speed up this process is by adding a logo to each of your videos. The more videos you post across the internet with your logo attached, the faster people will begin to recognize your company and it’s products.

Make People Remember You

When you make a marketing video you want the viewer to remember it. Also, if it is great content you want the viewer to know that what they just watched was from your company and not from someone else. You can do this by adding a well designed and unique logo to your video. Whether it be a simple logo in the beginning of the video or a flashy 3D logo at the end, if it’s catchy then people will remember that the video is from you.

Set Yourself Apart From Others

Your logo is your identity. It is what sets your company apart from others. It should accurately reflect your company values, it’s products and services. Therefore, when you choose a logo, it should stand out and be different from that of your competitors. Then, when you add it to your video, your company will be easily distinguishable from others. Once you have successfully made your company stand out from the rest, you will gain more customers and in turn increase your revenue.

Content Protection

 Having your logo on your video is extremely important for your protection, especially in the digital realm. It is easy for others to steal your content, make it their own and republish it for their own gain. However, you can be protected from this by adding your own logo to each of your videos. This will help to safeguard your work and to ensure that it remains yours and yours alone.

Avoid Cross Branding

You may have a great logo, but if you are not using your own customized video player you take the risk of cross branding. This means that not only does the viewer see your logo when they watch your video, they also see the logo of a different company. Therefore, to ensure that it is your logo the viewer sees and not that of someone else, you should consider using a custom video player.

Maintain a Professional Appearance

Whether your video be on a social site or on your own personal website, it should look professional. If you are using a standard video player with a different company’s logo on it, you lose some of that appeal. However, when you use your own video player and add a logo to video content, the viewer will know that you are a professional company and they will be more likely to do business with you.

When you add a logo to video content, you will own your video. By doing so, you will make your company known, grow your customer base and increase your sales.

Have you placed your personalized logo on your videos yet?

Image #1 sourced from (interplaymkt.com)

Image #2 sourced from (openforum.com)

This article originally appeared on viewbix blog and has been republished with permission.

Find out how to syndicate your content with Business 2 Community.

Article source: http://www.business2community.com/digital-marketing/want-to-own-your-video-content-add-a-logo-to-video-for-better-marketing-0518607

Video Marketing is one of the most effective strategies available for advertising. However, with each video you produce it is important that you specify that the video is from your company. As a business owner you need to own your videos. When you add a logo to video content, you can accomplish this. Here are several reasons why to add a logo to video and how it’s a crucial element for reaching your marketing goals.

Build Your Name Faster

It can take time to make your company known, but one way to speed up this process is by adding a logo to each of your videos. The more videos you post across the internet with your logo attached, the faster people will begin to recognize your company and it’s products.

Make People Remember You

When you make a marketing video you want the viewer to remember it. Also, if it is great content you want the viewer to know that what they just watched was from your company and not from someone else. You can do this by adding a well designed and unique logo to your video. Whether it be a simple logo in the beginning of the video or a flashy 3D logo at the end, if it’s catchy then people will remember that the video is from you.

Set Yourself Apart From Others

Your logo is your identity. It is what sets your company apart from others. It should accurately reflect your company values, it’s products and services. Therefore, when you choose a logo, it should stand out and be different from that of your competitors. Then, when you add it to your video, your company will be easily distinguishable from others. Once you have successfully made your company stand out from the rest, you will gain more customers and in turn increase your revenue.

Content Protection

 Having your logo on your video is extremely important for your protection, especially in the digital realm. It is easy for others to steal your content, make it their own and republish it for their own gain. However, you can be protected from this by adding your own logo to each of your videos. This will help to safeguard your work and to ensure that it remains yours and yours alone.

Avoid Cross Branding

You may have a great logo, but if you are not using your own customized video player you take the risk of cross branding. This means that not only does the viewer see your logo when they watch your video, they also see the logo of a different company. Therefore, to ensure that it is your logo the viewer sees and not that of someone else, you should consider using a custom video player.

Maintain a Professional Appearance

Whether your video be on a social site or on your own personal website, it should look professional. If you are using a standard video player with a different company’s logo on it, you lose some of that appeal. However, when you use your own video player and add a logo to video content, the viewer will know that you are a professional company and they will be more likely to do business with you.

When you add a logo to video content, you will own your video. By doing so, you will make your company known, grow your customer base and increase your sales.

Have you placed your personalized logo on your videos yet?

Image #1 sourced from (interplaymkt.com)

Image #2 sourced from (openforum.com)

This article originally appeared on viewbix blog and has been republished with permission.

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Article source: http://www.business2community.com/digital-marketing/want-to-own-your-video-content-add-a-logo-to-video-for-better-marketing-0518607