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March 31, 2012 in Blogs

Past Press Releases from Ribbun Software Pvt Ltd

Get EDU Back Links to Boost Your Web Presence

Ribbun Launches Private Blog Posting Services

Ribbun New Offer Ensures Guaranteed Facebook Fans

Link Wheel Service Fast Gaining Popularity As a Result Oriented SEO Strategy

Now You Can Get More Twitter Followers to Follow You

Article source: http://www.sbwire.com/press-releases/manual-article-submission/sbwire-133905.htm

Change.org Gives Modern Day David a Chance Over Goliath

March 30, 2012 in Blogs

American cultural anthropologist Margaret Mead once said, “Never doubt that a small group of committed people can change the world. Indeed, it is the only thing that ever has.”

Today, the online social action platform, Change.org, is making it increasingly easy for small groups of committed people to defeat some of the most powerful corporate and political interests around through online petitions.

Founded in 2007, the company’s mission is to “empower anyone, anywhere to start, join, and win campaigns for social change.”

And win, people have.

Take Ted Wells’s fourth-grade class in Brookline, Mass. In January of this year, Wells’ class challenged Universal Studios to include a stronger environmental message in their promotions of their new movie “The Lorax.” 50,000 signatures later, the studio complied, launching environmental partnerships with children’s’ programs across the country and helping local communities green their communities.

More recently, a petition was formed by Groundswell, a justice movement, demanding that Backpage.com stop selling ads that others use to sell minors for sex, by shutting down the Adult section of the website. As of this week, the movement had nearly 228,000 signatures.

Every day, every minute, people across the globe are using platforms like Change.org to launch campaigns that will create real change in their community, city, or country.

According to Change.org, the company is growing by one million members a month and 10,000 petitions are started each month with each success leading to countless more copycat campaigns. The website makes revenue by running sponsored campaigns for advocacy organizations such as Amnesty International and list-building services to partner organizations.

One of Change.org’s most successful campaigns was launched in November 2011 by Molly Katchpole, a 22-year-old nanny with two jobs who was outraged by a new $5/month banking fee that Bank of America was planning to impose on its debit fee customers. Infuriated by the additional charge, Katchpole started a petition against Bank of America to drop the policy, stating that American consumers shouldn’t have to pay additional fees during a “financial crisis the banks helped create.”

Within a month, 300,000 people joined the campaign and Bank of America dropped its new fee. Katchpole subsequently parlayed her successes into a job with a new advocacy group, Rebuild the Dream, which seeks to improve the economic well-being of middle-class families.

Over the years, everyday Americans have created petitions on Change.org to fight for the issues they care about. It has created thousands of David vs. Goliath stories by giving the little guy a direct way of taking action. As Change.org explains, a campaign can be about anything, “From supporting curbside recycling programs to fighting wrongful deportation to protecting against anti-gay bullying.”

Their list of all-time most popular petitions include action to protect workers making iPhones in Chinese factories to a movement to create a law that will make it a felony for a parent or guardian to not notify law enforcement of a child going missing within 24 hours.

The most popular petition on the site today is a call for justice in the shooting of a 17 year old Trayvon Martin, an unarmed black teenager who was shot and killed by George Zimmerman, a white Hispanic neighborhood watch volunteer. The petition calls for the prosecution of Zimmerman who shot Martin while he was walking back to his father’s house after purchasing a bottle of iced tea and a bag of skittles at a local convenience store in a gated community in Orlando, Florida. As of March 28, it had gathered more than 2.1 million supporters, the largest number of signatures for any campaign in Change.org’s history.

The fact that Zimmerman was not arrested for Martin’s murder has ignited a firestorm of protest and outrage across the country, and while the outcome is still yet to be determined, internet tools like Change.org are playing a pivotal role in spreading awareness about the murder to millions of people worldwide.

Petitions like Molly Katchpole’s, Ted Wells’, and the pitch for Trayvon Martin provide a dramatic illustration of the ability of social media to galvanize a cause. Goliaths of the world, take note.

Article source: http://www.policymic.com/articles/6178/change-org-gives-modern-day-david-a-chance-over-goliath

Change.org Gives Modern Day David a Chance Over Goliath

March 30, 2012 in Blogs

American cultural anthropologist Margaret Mead once said, “Never doubt that a small group of committed people can change the world. Indeed, it is the only thing that ever has.”

Today, the online social action platform, Change.org, is making it increasingly easy for small groups of committed people to defeat some of the most powerful corporate and political interests around through online petitions.

Founded in 2007, the company’s mission is to “empower anyone, anywhere to start, join, and win campaigns for social change.”

And win, people have.

Take Ted Wells’s fourth-grade class in Brookline, Mass. In January of this year, Wells’ class challenged Universal Studios to include a stronger environmental message in their promotions of their new movie “The Lorax.” 50,000 signatures later, the studio complied, launching environmental partnerships with children’s’ programs across the country and helping local communities green their communities.

More recently, a petition was formed by Groundswell, a justice movement, demanding that Backpage.com stop selling ads that others use to sell minors for sex, by shutting down the Adult section of the website. As of this week, the movement had nearly 228,000 signatures.

Every day, every minute, people across the globe are using platforms like Change.org to launch campaigns that will create real change in their community, city, or country.

According to Change.org, the company is growing by one million members a month and 10,000 petitions are started each month with each success leading to countless more copycat campaigns. The website makes revenue by running sponsored campaigns for advocacy organizations such as Amnesty International and list-building services to partner organizations.

One of Change.org’s most successful campaigns was launched in November 2011 by Molly Katchpole, a 22-year-old nanny with two jobs who was outraged by a new $5/month banking fee that Bank of America was planning to impose on its debit fee customers. Infuriated by the additional charge, Katchpole started a petition against Bank of America to drop the policy, stating that American consumers shouldn’t have to pay additional fees during a “financial crisis the banks helped create.”

Within a month, 300,000 people joined the campaign and Bank of America dropped its new fee. Katchpole subsequently parlayed her successes into a job with a new advocacy group, Rebuild the Dream, which seeks to improve the economic well-being of middle-class families.

Over the years, everyday Americans have created petitions on Change.org to fight for the issues they care about. It has created thousands of David vs. Goliath stories by giving the little guy a direct way of taking action. As Change.org explains, a campaign can be about anything, “From supporting curbside recycling programs to fighting wrongful deportation to protecting against anti-gay bullying.”

Their list of all-time most popular petitions include action to protect workers making iPhones in Chinese factories to a movement to create a law that will make it a felony for a parent or guardian to not notify law enforcement of a child going missing within 24 hours.

The most popular petition on the site today is a call for justice in the shooting of a 17 year old Trayvon Martin, an unarmed black teenager who was shot and killed by George Zimmerman, a white Hispanic neighborhood watch volunteer. The petition calls for the prosecution of Zimmerman who shot Martin while he was walking back to his father’s house after purchasing a bottle of iced tea and a bag of skittles at a local convenience store in a gated community in Orlando, Florida. As of March 28, it had gathered more than 2.1 million supporters, the largest number of signatures for any campaign in Change.org’s history.

The fact that Zimmerman was not arrested for Martin’s murder has ignited a firestorm of protest and outrage across the country, and while the outcome is still yet to be determined, internet tools like Change.org are playing a pivotal role in spreading awareness about the murder to millions of people worldwide.

Petitions like Molly Katchpole’s, Ted Wells’, and the pitch for Trayvon Martin provide a dramatic illustration of the ability of social media to galvanize a cause. Goliaths of the world, take note.

Article source: http://www.policymic.com/articles/6178/change-org-gives-modern-day-david-a-chance-over-goliath

Report: Video content marketing boosts conversions

March 30, 2012 in Blogs

Businesses looking for a new element for their content marketing campaigns may want to consider video, with market research firm comScore reporting that video marketing is among the best ways to boost web conversions.

The report found that prospects were more frequently engaged when they saw original video content from a company. ComScore measured a series of indicators, such as response to messages, and found that each performed well with video content.

More than half of respondents said they developed a better understanding of a campaign’s key message when they were exposed to video content. Moreover, 79 percent said the video was easy to relate to, and they considered the message conveyed by the spot to be important 84 percent of the time.

ComScore also included user-generated video content within its survey. While some responses were higher with this kind of material, branded video was most consistently strong performing.

“We found that consumers perceived feature benefits as more believable when coming directly from the brand through professionally-produced content, while the unbiased user-gen videos were more believable in verifying specific product claims, such as superiority and convenience,” Jessica Thorp, vice president of marketing at EXPO, said in the comScore release.

Brafton recently reported that video content has become more popular on the web, with 180 million users watching clips last month. Google’s YouTube was the most popular website for video content.

Article source: http://www.brafton.com/news/report-video-content-marketing-boosts-conversions

Report: Video content marketing boosts conversions

March 30, 2012 in Blogs

Businesses looking for a new element for their content marketing campaigns may want to consider video, with market research firm comScore reporting that video marketing is among the best ways to boost web conversions.

The report found that prospects were more frequently engaged when they saw original video content from a company. ComScore measured a series of indicators, such as response to messages, and found that each performed well with video content.

More than half of respondents said they developed a better understanding of a campaign’s key message when they were exposed to video content. Moreover, 79 percent said the video was easy to relate to, and they considered the message conveyed by the spot to be important 84 percent of the time.

ComScore also included user-generated video content within its survey. While some responses were higher with this kind of material, branded video was most consistently strong performing.

“We found that consumers perceived feature benefits as more believable when coming directly from the brand through professionally-produced content, while the unbiased user-gen videos were more believable in verifying specific product claims, such as superiority and convenience,” Jessica Thorp, vice president of marketing at EXPO, said in the comScore release.

Brafton recently reported that video content has become more popular on the web, with 180 million users watching clips last month. Google’s YouTube was the most popular website for video content.

Article source: http://www.brafton.com/news/report-video-content-marketing-boosts-conversions

A Viral Video Genius’ Process for Creative Video Marketing Ideas [Producer Tip …

March 30, 2012 in Blogs

This week, we have another tip from our friend and “viral video genius,” Kevin “NaltsNalty who has many years of video marketing experience.  We asked him to share with us a bit of what the creative process looks like for him and what process marketers can follow to create video marketing ideas that are entertaining and engaging, while at the same time work to drive sales or awareness for a brand product or service.

YouTube Preview Image

Kevin’s Creative Process for Video Marketing Ideas

Kevin says the key is to realize that it’s a balancing act.

“You want to entertain first and promote second and that can be tricky for a marketer…”

There Are 3 choices For Brands and Businesses:

  1. Create your own content and hope it goes viral (good luck).
  2. Create ads and force them…  with pre-rolls.
  3. Work your product, brand, and story into videos that are already being seen, through creators that have already established credibility and create good content.”

QUESTION: What does your creative process look like for video marketing ideas?

Article source: http://www.reelseo.com/viral-video-genius-process-creative-video-marketing-ideas/

A Viral Video Genius’ Process for Creative Video Marketing Ideas [Producer Tip …

March 30, 2012 in Blogs

This week, we have another tip from our friend and “viral video genius,” Kevin “NaltsNalty who has many years of video marketing experience.  We asked him to share with us a bit of what the creative process looks like for him and what process marketers can follow to create video marketing ideas that are entertaining and engaging, while at the same time work to drive sales or awareness for a brand product or service.

YouTube Preview Image

Kevin’s Creative Process for Video Marketing Ideas

Kevin says the key is to realize that it’s a balancing act.

“You want to entertain first and promote second and that can be tricky for a marketer…”

There Are 3 choices For Brands and Businesses:

  1. Create your own content and hope it goes viral (good luck).
  2. Create ads and force them…  with pre-rolls.
  3. Work your product, brand, and story into videos that are already being seen, through creators that have already established credibility and create good content.”

QUESTION: What does your creative process look like for video marketing ideas?

Article source: http://www.reelseo.com/viral-video-genius-process-creative-video-marketing-ideas/

InvestmentPitch : InvestmentPitch.com Launches a New Line of Video Marketing …

March 30, 2012 in Blogs

Vancouver, British Columbia, March 30, 2012 – Vancouver based InvestmentPitch.com, which specializes in producing short three minute videos based on research reports and significant news releases for delivery to the investment community, is launching a line of video marketing tools for financial advisors.

The first video in the series discusses the use of a TFSA or an RRSP to build a retirement nest egg. The video goes on to compare the after tax returns over a ten year period. The second video in this series will explain Registered Education Savings Plans.

A sample of this marketing video can be viewed at this link. If this link is not enabled, please visit www.investmentpitch.com, and enter “TFSA” in the search box.

This product is available to any financial advisor in the Greater Vancouver area in British Columbia. All they need to do is call for an appointment and email their logo and other contact information ahead of time. When they arrive at the downtown Vancouver studio, they sit in front of a green screen, read the teleprompter, and InvestmentPitch.com films their personalized presentation.

Even with several re-shoots, the finished video is usually available within 45 minutes, at a cost of only $525.00.  Clients can leave with the finished product in their possession.

The finished video is also hosted on InvestmentPitch.com’s website under the Financial Advisor section, where it is tagged for search engine optimization. A sample of terms would include location, gender, investment firm or organization, languages spoken, services and products offered, or any other item of interest.

A potential client can utilize either a traditional search engine such as Google, or if already on the site, use InvestmentPitch.com’s search engine to enter the desired terms, and be presented with a short sample of videos from advisors matching the tag words.

Glenn Molson, a financial advisor with Northern Securities (gmolson@northernsi.com), and one of the first to use this new service, stated, “I thought the service was great. I currently spend several hours explaining these products to each client. With this product, I just email a link, and my client can watch the video at his or her convenience. I’m looking forward to future educational products. As a bonus, by seeing my face on a regular basis, my clients get to become more familiar with me.

For high-touch communication, a short video is the next best thing to a personal face-to-face meeting. Women over 50 make up 27% of the population, but control 70% of the wealth. Studies show that any pitch designed to appeal to women should have a face attached to it, as women are more adept than men at reading facial expressions. Video is ideally suited for marketing to this audience.

 ”It’s a very effective way of communicating with a lot of people quickly,” stated InvestmentPitch.com’s CFO Barry Morgan. “Many financial advisors are planning to use our service to discuss major market events or the launch of their own new products or financings. We are currently in a pre-public stage and raising $500,000 in $0.10 units through an Offering Memorandum, in order to finance the expansion of these services.”

For more information, in Vancouver contact Barry Morgan at 604-684-5524 or bmorgan@investmentpitch.com, and in Calgary, Jennifer Zimmer at 587-350-6713 or Jennifer@investmentpitch.com.

CONTACT:
InvestmentPitch.com
Barry Morgan, CFO
604-684-5524
bmorgan@investmentpitch.com


This announcement is distributed by Thomson Reuters on behalf of Thomson Reuters clients.

The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and other applicable laws; and
(ii) they are solely responsible for the content, accuracy and originality of the
information contained therein.

Source: InvestmentPitch via Thomson Reuters ONE


Article source: http://www.reuters.com/article/2012/03/30/idUS223649+30-Mar-2012+HUG20120330

InvestmentPitch : InvestmentPitch.com Launches a New Line of Video Marketing …

March 30, 2012 in Blogs

Vancouver, British Columbia, March 30, 2012 – Vancouver based InvestmentPitch.com, which specializes in producing short three minute videos based on research reports and significant news releases for delivery to the investment community, is launching a line of video marketing tools for financial advisors.

The first video in the series discusses the use of a TFSA or an RRSP to build a retirement nest egg. The video goes on to compare the after tax returns over a ten year period. The second video in this series will explain Registered Education Savings Plans.

A sample of this marketing video can be viewed at this link. If this link is not enabled, please visit www.investmentpitch.com, and enter “TFSA” in the search box.

This product is available to any financial advisor in the Greater Vancouver area in British Columbia. All they need to do is call for an appointment and email their logo and other contact information ahead of time. When they arrive at the downtown Vancouver studio, they sit in front of a green screen, read the teleprompter, and InvestmentPitch.com films their personalized presentation.

Even with several re-shoots, the finished video is usually available within 45 minutes, at a cost of only $525.00.  Clients can leave with the finished product in their possession.

The finished video is also hosted on InvestmentPitch.com’s website under the Financial Advisor section, where it is tagged for search engine optimization. A sample of terms would include location, gender, investment firm or organization, languages spoken, services and products offered, or any other item of interest.

A potential client can utilize either a traditional search engine such as Google, or if already on the site, use InvestmentPitch.com’s search engine to enter the desired terms, and be presented with a short sample of videos from advisors matching the tag words.

Glenn Molson, a financial advisor with Northern Securities (gmolson@northernsi.com), and one of the first to use this new service, stated, “I thought the service was great. I currently spend several hours explaining these products to each client. With this product, I just email a link, and my client can watch the video at his or her convenience. I’m looking forward to future educational products. As a bonus, by seeing my face on a regular basis, my clients get to become more familiar with me.

For high-touch communication, a short video is the next best thing to a personal face-to-face meeting. Women over 50 make up 27% of the population, but control 70% of the wealth. Studies show that any pitch designed to appeal to women should have a face attached to it, as women are more adept than men at reading facial expressions. Video is ideally suited for marketing to this audience.

 ”It’s a very effective way of communicating with a lot of people quickly,” stated InvestmentPitch.com’s CFO Barry Morgan. “Many financial advisors are planning to use our service to discuss major market events or the launch of their own new products or financings. We are currently in a pre-public stage and raising $500,000 in $0.10 units through an Offering Memorandum, in order to finance the expansion of these services.”

For more information, in Vancouver contact Barry Morgan at 604-684-5524 or bmorgan@investmentpitch.com, and in Calgary, Jennifer Zimmer at 587-350-6713 or Jennifer@investmentpitch.com.

CONTACT:
InvestmentPitch.com
Barry Morgan, CFO
604-684-5524
bmorgan@investmentpitch.com


This announcement is distributed by Thomson Reuters on behalf of Thomson Reuters clients.

The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and other applicable laws; and
(ii) they are solely responsible for the content, accuracy and originality of the
information contained therein.

Source: InvestmentPitch via Thomson Reuters ONE


Article source: http://www.reuters.com/article/2012/03/30/idUS223649+30-Mar-2012+HUG20120330

Kaizen Way Marketing Offers Guaranteed SEO Services for Local Businesses

March 30, 2012 in Blogs

Kaizen Way Marketing offers guaranteed seo services for local businesses

Posted via Industry Today. Are you into it? Follow us on Twitter @IndustryToday

Sacramento, CA ( industrytoday ) March 29, 2012 – Kaizen Way Marketing, a leading Sacramento SEO Company offers guaranteed seo services for local businesses. It offers a wide range of search engine optimization Sacramento services including market analysis, website optimization, link building, Sacramento social media services, video marketing and much more. All its search engine optimization services are based on white hat techniques which are recognized by Google as best seo techniques.

“In today’s competitive online marketing arena, it is important to maintain a high website ranking to stay ahead of your competitors. Outdated and black hat techniques are just useless in the Google Panda arena, so you need to pick the right seo company to uplift your website ranking. We know it’s difficult to recognize the effectiveness of a seo company that’s why we offer guaranteed seo results using our effective white hat techniques. Most importantly, we will perform seo services for free until you get the guaranteed seo results. We have not just reaped success in local Sacramento seo, but national and international markets as well. We offer a wide range of seo services from complete market analysis to optimizing your website, link building and more”, says a spokesperson for Kaizen Way Marketing.

Today, almost all the businesses rely on search engine optimization services to enhance their business productivity. Identifying the best seo techniques and implementing them effectively is the key to improving website’s ranking and traffic. After Google panda’s emergence, a large number of websites were removed from search engine pages due to low quality contents and usage of black hat techniques. So, it is important to pick the best seo company with guaranteed seo results to increase your website ranking.

Kaizen Way Marketing is a leading Sacramento seo company which uses effective seo tools such as link building, video marketing, social media and more to increase the website’s exposure which in turn increases the traffic in time.

“Our complete market analysis will determine the most profitable keywords, while website optimization will make your website rank for those search terms and ultimately, our effective seo strategies can improve your website ranking ahead of your competitors”, adds the spokesperson.

About Kaizen Way Marketing:

Kaizen Way Marketing is a leading Sacramento seo company which offers a wide range of guaranteed seo services for local businesses.



Contact Information

Craig de Borba
kaizenwaymarketing
PO Box 172 Alejandra Way
Sacramento
94203

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Article source: http://www.industrytoday.co.uk/it/kaizen-way-marketing-offers-guaranteed-seo-services-for-local-businesses/11535

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